Episode 30

What Should Go In Your Podcast Intro and Outro?

Your podcast intro and outro can really help attract a bigger audience, so it's important to get yours right, whether you're just using it as an intro to the show, or using ads there as dynamic pre rolls and post rolls.

So what should your intro and outro look like?

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Transcript
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You're listening to One Minute Podcast Tips.

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I'm your host, Danny Brown.

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And each episode brings you snack-sized tips

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to be a better podcaster.

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And if you enjoy the show,

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you can now support with a one-off donation

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at oneminutepodcasttips.com/support.

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And now, this week's episode.

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Your podcast intro and outro

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can really help attract a bigger audience,

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so it's important to get yours right,

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whether you're using it as an intro to the show or usings ads as dynamic pre-rolls and post-rolls.

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So what should your intro and outro look like?

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You should always have a recap of who you are and what the podcast is about and who it benefits.

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This ensures listeners can join at any time and know what to expect.

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Make sure to offer a sneak peek at what's coming up in your intro.

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This can be a cold start from a guest or an overview of who's on and what they're talking about.

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Share where to connect, either online or email if you want.

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This helps grow your online audience and can be used in either intro or outro.

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If using your intro as ad space or for a sponsor message, personalise and make sure it's relevant to the show.

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These are just some of the ways to use your intro and outro to tighten up your show and to make sure everyone knows exactly what they're getting.

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Until the next time, happy podcasting.

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If you're enjoying One Minute Podcast Tips,

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leave a review at oneminutepodcasttips.com/review

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and help others like you find the show too.

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Until the next time, happy podcasting.

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About the Podcast

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One Minute Podcast Tips
be a better podcaster in just a minute a week

About your host

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Danny Brown

Danny Brown is the host of One Minute Podcast Tips, the show that helps you be a better podcaster in just a minute a week. He's also hosted, and co-hosted, several other podcasts - if you called him a serial podcaster, you wouldn't be wrong! He's been in the podcasting space for over 10 years, and has the scars to prove it.

He's the Head of Podcaster Support and Experience at Captivate.fm, the world's only growth-oriented podcast hosting, distribution, analytics, and monetization platform for the serious indie podcaster.

He lives in beautiful Muskoka, Ontario, Canada with his wife and two kids, where he spends winters in front of a cozy fire and summers by the lake. Well, when he finds time away from podcasting, of course...

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