Episode 112

Is There an Ideal Length for a Podcast Trailer?

A podcast trailer is your chance to introduce yourself, outline your podcast’s themes, and let listeners know what they can expect in terms of content and frequency. But is there an ideal length for your trailer?

Products I Use for One Minute Podcast Tips

Note: these may contain affiliate links, so I get a small percentage of any product you buy when using my link.

My equipment:

Recommended resources:

One Minute Podcast Tips is a podcast education show brought to you by Danny Brown.

If you enjoy the show, I'd love for you to leave a rating or review on your favourite podcast app!

And please let your friends and other podcasters know they can listen for free on Spotify and Apple Podcasts, as well as their preferred podcast app, or online at One Minute Podcast Tips.

Mentioned in this episode:

Recommend the show

Help your friends and other podcasters discover One Minute Podcast Tips, by sharing/recommending this episode and/or the show with them!

Share the show

Become a One Minute Podder for Member-Only Perks!

You're a serious indie podcaster looking to go beyond the one minute tips offered in each episode. You want to connect with like-minded podcasters as well as ask your own specific questions. Perfect - the One Minute Podders membership is just for you, with invite-only monthly live streams, early access to episodes 48 hours before anyone else, and a link to your podcast in the show notes.

Support One Minute Podcast Tips

This podcast uses the following third-party services for analysis:

OP3 - https://op3.dev/privacy

Transcript

Danny: 00:00:27

A podcast trailer is great for letting potential listeners what your show is about as well as helping promote your show across social media, newsletters and elsewhere. But how long should a podcast trailer be? Well, one thing to remember is it's not the same as a podcast introductory episode.

An introductory episode is more like a normal episode and can last anywhere between five and ten minutes. A trailer, on the other hand, is short, punchy and is meant to act as a quick way for you to tell listeners what to expect from your podcast.

Ideally, a trailer should have who you are, what the podcast is about, what listeners can expect as takeaways, how often you publish, what days you publish and where to find your podcast. The length of time can vary, but most effective trailers are normally between sixty and ninety seconds.

That's long enough to get across what you need and short enough to keep it punchy. Until the next time, happy podcasting.