The Two P's to Podcast Success

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(upbeat music)

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I'm Danny Brown,

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and you're listening to One Minute Podcast Tips,

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the show that helps you be a better podcaster

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in just a minute a week.

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If you want more specific tips just for you and your podcast,

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check out the Magic Mic membership

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at oneminutepodcasttips.com/support.

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And now, this week's episode.

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There's an interesting stat in the podcast space

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that 90% of podcasts don't get past episode 3.

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Of those that continue, 90% of these stop after 20 episodes.

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So how can you ensure you're one of the ones that make it past this?

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By following what I call the Two Ps to Podcast Success.

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The first one is patience.

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It won't all be sweetness and roses to start with, despite what the so-called gurus tell

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you.

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You won't get 10,000 downloads in the first month.

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But you can get 100 engaged listeners, and they're the ones that will share your podcast

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and help it grow.

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Success is a long tail game and to play it effectively you need to have reasonable

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expectations. The second one is perseverance. When patience runs out, and

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it will, this is key. Sure you might see other podcasters talk about their

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success and wonder why you're not seeing the same, but they may not be telling the

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whole story. It's easy to embellish success when the actuality is very

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different. Don't worry about others, look at what you're doing instead. Do you have

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better mic technique now? Has your audio quality improved? Is your podcast flow

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better than when you first started. These are success metrics that make the

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difference when it comes to listener growth. Keep doing what you're doing, let

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people know about it constantly and you'll find your audience. Until the next

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time, happy podcasting!

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Thanks for listening. If you enjoy One Minute Podcast Tips be sure to share

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with your friends and other podcasters so they can enjoy it too. Until the next

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time, happy podcasting!

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(upbeat music)